Bangkok Launches “Sukhumvit Model” to Improve Safety and Quality of Life Along Iconic Road

Bangkok authorities unveil comprehensive plan to tackle crime, improve infrastructure, and enhance visitor confidence

The Bangkok Metropolitan Administration (BMA) has announced an ambitious project to transform Sukhumvit Road—one of the Thai capital’s busiest and most famous thoroughfares—into a model of urban safety and improved quality of life for residents and tourists alike.

CR: Matichon

The initiative, called the “Sukhumvit Model,” is led by Bangkok Governor Chadchart Sittipunt. On Thursday evening, Governor Chadchart and senior city officials conducted a detailed inspection of a five-kilometre stretch of Sukhumvit Road, from Soi 39 to Soi 3. This area includes prominent locations such as the Asoke Intersection, a major hub for shopping, nightlife, and public transport.

The project aims to address long-standing challenges that impact both locals and foreign visitors. These include illegal cannabis sales (which remain regulated despite partial legalization in Thailand), drug trafficking, and the operation of unlicensed taxis. Authorities also plan to tackle noise pollution from tuk-tuks (motorised three-wheeled taxis), parking violations, poorly lit streets, inadequate CCTV coverage, broken pavements, and the visual clutter of tangled overhead communication cables—a common sight in Bangkok.

“These are not just isolated incidents. They shape the city’s reputation and affect daily life,” Governor Chadchart said. “If we can solve these problems here, it could set a standard for the entire city.”

Deputy Interior Minister Theerarat Samrejvanich emphasised that the Sukhumvit Model follows directives from Deputy Prime Minister and Interior Minister Phumtham Wechayachai. The plan aims to improve public safety and boost confidence among tourists, who are a vital part of Bangkok’s economy.

The project will involve close cooperation between the BMA and at least eight major agencies, including the Metropolitan Electricity Authority and the Department of Land Transport, to implement solutions effectively.

“The ultimate goal is to create a secure and liveable Bangkok where both residents and tourists can enjoy the city without concerns,” Theerarat explained.

The Sukhumvit Model is intended not only to revitalise this iconic district but also to serve as a blueprint for similar improvements in other parts of Bangkok in the future.

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